Posts Tagged 'business software design'

Brand Positioning Design for a Business Software Company

I facilitated the brand positioning process for a small German software company in the archiving & ECM space. The owner-led business gone through an impressive transformation into an agile and customer-centric company and wanted to reevaluate its positioning. During a

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Brand Positioning Design for a Business Software Company

I facilitated the brand positioning process for a small German software company in the archiving & ECM space. The owner-led business gone through an impressive transformation into an agile and customer-centric company and wanted to reevaluate its positioning. During a

/ No comments

SAP Design Thinking Initiative

I was part of the coaching team in SAP’s second wave of Design Thinking projects and co-moderated the initial coach camp, the kick off events and consulted four product innovation teams. This is a neat video about SAP’s Design Thinking

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SAP Design Thinking Initiative

I was part of the coaching team in SAP’s second wave of Design Thinking projects and co-moderated the initial coach camp, the kick off events and consulted four product innovation teams. This is a neat video about SAP’s Design Thinking

/ No comments