How Would you Explain the Present to People from the Year 2000?
In a recent foresight workshop, I was looking for a format that helps teams find a crisp summary of their perception of digitalization. Obviously not a very small topic, so we came up with a little prompt that turned out to work really well:
1. Imagine you are going to a conference on digitalization, trends and the future.
2. You are invited as a keynote speaker and have exactly 100 seconds to talk.
3. One twist: The conference is happening in the year 2000 and you are from the future.
To get in the mood, I created an inspiration board reminding teams where their audience stands. It’s the year of Nokia 3310, ICQ, Coldplay’s debut… with fifteen minutes to prepare, they produced some amazing pitches!